Lasana Smith, a seasoned marketing professional with over a decade of experience in the digital space, is the powerhouse behind GAROI Media. Her career spans iconic institutions—from Columbia Records to MTV Networks—leading to her role as Founder and CEO. Named one of Legacy Magazine’s “40 Under 40” and recognized as a prominent Miami influencer, Smith is redefining how brands connect with modern audiences.

Under her leadership, GAROI Media has forged national media partnerships and crafted inclusive, data-driven campaigns that drive impact and deliver exceptional return on investment (ROI). She leverages cutting-edge technology and precision strategy to accelerate client growth.

Her vision came to life in the award-winning I Dream a World campaign for the New World Symphony, which earned Digital Marketing Campaign of the Year from AMA South Florida. With additional finalist honors to their name, GAROI Media continues to raise the bar for creative campaigns that make measurable, national impact.

Her name may closely resemble lasagna—but unlike that silent G Lil Wayne flipped in 6 Foot 7 Foot, Lasana’s G doesn’t stay quiet. She turns that G into her Giant—driving growth, owning her game, and executing a strategy so sharp it commands attention without a word.