Nationwide — 2025 has shown Black Americans many things—notably that we can’t rely on DEI initiatives either to support or to sustain Black businesses. “The work of increasing economic justice and Black wealth is ours, and the time to increase our commitment to Black businesses is now,” says Chanté Griffin, journalist and author of Loving Your Black Neighbor as Yourself.

To that end, Griffin created the “Buy Black” Financial Toolkit, a step-by-step guide to Buying Black. The guide shows consumers easy, practical ways to buy from Black-owned businesses every month of the year. The free, year-long guide assigns a theme to each month and supplies corresponding lists of businesses to support during that month. The guide begins in April of 2025, Financial Literary Month, and ends in March of 2026.

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